20 Social Network Marketing Tips

Social media networks first emerged as means of communicating and interacting with people from all around the world. But now, companies have seen their potentials and are now utilizing them to promote their goods and services. If you want to utilize your Facebook, Twitter and YouTube accounts well, here are social network marketing tips which can help your company.

Facebook

  1. Immediately update your Facebook fan page once you have published your posts.
  2. Post content and links that will drive your fans to like and share your page or post.
  3. Include your Twitter account in your Fan page.
  4. Use the “Question” feature to create a survey about your company’s products and services. This creates interaction between your company and your fans.
  5. Include your Facebook fan page link on your online newsletters.
  6. Host a contest on Facebook, in order to draw more clients to your fan page.
  7. Create a landing page with a “reveal tab.” This page can feature a voucher, video or image which is unique and attractive to consumers.
  8. Respond to Facebook queries and comments right away!

Twitter

  1. Tweet ‘til kingdom come!
  2. Invite followers by campaigning your Twitter page in your Facebook page, website or blog site.
  3. Tweet about the posts of influential bloggers related to your niche or company.
  4. Make sure to re-tweet your content automatically with the help of programs such as Social Oomph professional.
  5. Share the tweets of famous people and acknowledge them by including their Twitter names in the status update.
  6. Use hash tags which include the Tweets in groups and lists, in order to draw more readers and possible customers.

YouTube

  1. Tape an interview of renowned personas in your niche and post them in your YouTube profile.
  2. Include your Facebook, Twitter, website and blog site link in your YouTube profile.
  3. Pen a headline that features keywords which are relevant in your category.
  4. Use a tempting and intriguing headline that will make viewers want to see your video.
  5. Make sure to type in tags for each video.
  6. Include a link back to your main site.

These are just some of the basics of social network marketing. For more advanced tips, contact us.

Social Media Made Simple for Small Business

Do you have a small business? Do you want to gain more attention and more customers for your products? You don’t have to waste thousands of dollars (which you don’t have) for advertisements and campaigns– with social media marketing, you can have the limelight focused on your company!

What is this marketing strategy, anyway?

Marketing through social media is a technique which uses social network giants to catch the attention of web browsers. What sets this technique apart is, you gain popularity through word of mouth – meaning you get attention because people like your products and items, not because you ran a fancy commercial on national TV.

This social media strategy is very advantageous, because even the smallest of companies can use these networks. Social media is very accessible, as long as you have an internet access. Because there’s virtually no capital involved in opening a social network account, this type of marketing plan is conveniently free.

What social networks can you use? (and how to use them)

Facebook. This is considered a bigger platform because it allows you to post longer descriptions, more photos and more videos. Your website’s “likes” tell you how much patrons and followers you have. Customers can post feedbacks on your profile, which gives you the information you need to further improve your services. You can also use Facebook to promote a link headed towards your Twitter page or company blog.

Twitter. This network gives you the chance to promote your products on a personal level. Because the campaigns are short, more users will tend to read it. For your tweets, you can include links which direct the user to a promotional video or image. Most often than not, Twitter brings new customers in and fosters loyalty with the old ones.

Blogs. Blog sites such as LinkedIn or your very own company blog, give companies a chance to interact with their online customers. These blogs can be used to show your company’s information and products, with more detailed descriptions as those allowed in Facebook and Twitter. You can also use your Blogs to direct your customers back to your Facebook and Twitter pages.

With these social media networks, you can market your products effectively without spending a lot of money. Try any of these platforms today to see the difference.

And don’t forget, you can always contact us for more awesome tips.

The Importance of Social Media Marketing (and 3 Marketing Tips)

Social media is the biggest thing to envelop our world in the last decade. Its impact on the modern society is astounding. Over 50% of the US population has a Facebook account. There's never been an easier time to reach out and talk with people. Therefore, as entrepreneurs, we really need to seek ways to integrate social media with our marketing efforts. Hence, social media marketing was born.

With social media’s great influence in our world, I can’t express highly enough how important leveraging social media is. It is a necessity for every business owners, entrepreneurs and marketing people. And with that in mind, here are three ways you can market social media.

1. Company Blog.

Every potential customer will need to know what your business is, and yes, a company website will (and should) do the trick. It will provide all the information customers need. In addition, you will want a blog. While the website conveys facts, the blog expresses opinion and personality.

Tip: it’s not just enough to put a single-paged information site about your company, you should update it. You need to educate your customers and provide them with useful information. Thus, having a blog with regularly posted helpful articles is an awesome marketing strategy.

Additional tip: please have a great domain name for your company blog such as one that incorporates your keywords. It has lots of advantages.

2. Facebook Business Fan Page

Facebook is the single biggest social networking site on the planet. With over a billion users, it’s just far too tempting for an entrepreneur not to leverage it. It’s an essential marketing tool for every entrepreneur.

If you are a solopreneur, executive or speaker/author, then get started networking with your personal profile.

If you have employees, products or a business that is not based on your expertise or direct relationship with your customer, you will need to build a business fan page for your company. This will be directly connected to your company blog.

How important is this: web users have notoriously short attention spans. People won’t always have time to go to your website and read your articles, but they can easily click “like” or “subscribe” your fan page — because for the most part — people check in with Facebook regularly.

Marketing strategy: Post a link to each of your blog articles on Facebook, so whether customers visit your blog or not, they will always see fresh, new, interesting articles on their Facebook page (linked to your blog).

Tip: Building a Facebook fan base will be challenging at first. You have to have people to “like” or “subscribe” your page. One way to do so is to put out incentives. Offer them a chance to gain free incentives for people who subscribes or likes your page. This will build your marketing base.

3. Twitter

Being the second largest social networking tool, it’s far too tempting not to leverage it. With over 500 million users, it’s an excellent tool to market your business.

Tip: You can reuse the content you post on your blog and on facebook and post it to twitter too! Inn addition, you will have to post unique content to Twitter.

In today’s world, it’s not enough anymore to have just one social networking media for your marketing affairs, you need to have more. Start with one and do a really good job with it and then add another. The more social media marketing tools you have, the more clients you will reach and the more successful your business will become.

Follow these three tips and your marketing ventures will surely take giant leaps. It is highly undeniable the impact social media has on our world today. Thus, every entrepreneur should leverage it.

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