10 Free Tools to Find Keywords

10 Free Tools to Find Keywords

Are looking to gain an advantage over everyone else who is using the google adwords keyword tool for their search engine optimization efforts and their PPC (Pay-per-click) advertising campaigns? Would you like to know what keywords, websites and blogs send the most traffic to your competitor?

Did you know that there were free tools available that not only suggested keywords to use, but could also tell you which keywords drove themost traffic to your competitors? wouldn’t it be great if you could see how their PPC campaigns were performing?

Well you can.

 Just take a look at some of these keyword tools. Here is a list of 10 FREE Tools to use to find the best keywords to use for SEO and PPC advertising.

10 FREE Keyword Tools

  • Compete Search Analytics  – See traffic and engagement metrics for any website, analyze competitor keyword and search strategies, identify sites for affiliate and SEO link building.
  •  Google AdWords – External Keyword tool – Enter one keyword or phrase per line to see what related word searches your ad will show on.
  • Google Skool – The Search-based Keyword Tool provides keyword ideas: Based on actual Google search queries; Matched to specific pages of your website with your ad and search share
  • Google InsightsGoogle Insights for Search is a service by Google similar to Google Trends, providing insights into the search terms people have been entering into the Google search engine
  • KeyCompete – KeyCompete is an online keyword research tool that identifies the keywords your competitors are using in their pay-per-click campaigns. KeyCompete also identifies the competition that is bidding on your keywords.Keyword Discovery
  • MSN AdCenter – Ifyou are advertising on Bing, you can use their keyword tool.
  • SEMRush – Get the list of Google keywordsAdWords keywords , your competitors in organic and paid Google search results,  get the estimated SE and AdWords traffic for any domain, or get hidden related (and low-cost) keywords to optimize your AdWords campaign
  • Spyfu – Spy on your online competitors, download competitors keywords and adwords.
  • Wordtracker – Free keyword suggestion tool for SEO, Adwords & blogging from Wordtracker – the leading keyword research tool
  • WordZeWordze’s keyword research tools are a premiere collection of keyword services that allow you to quickly find new keywords to target and analyze search competitiveness. Has a 30day free trial.

My favorite set of tools from this list are from Compete Search Analytics. Which tools do you find most helpful in selecting keywords to use for your business?

How to Get the Celebrity Look for Less

How to Get the Celebrity Look for Less

Here’s a great example of contextual advertising at its best. It targets fashion forward celebrity watchers and shows them how to get the same look as the celebrity within every person’s budget. The ad airs during Entertainment Tonight. I love how well these Kohls’ ads speak to their ideal customer and positions Kohl as the go-to source for fashion within a budget. It indulges one’s desire to feel like a celebrity and makes it attainable.

A contextual ad such as this is more likely to have stronger and more immediate results than an ad that addresses the general public. It is so targeted and talks so directly to the customers wants and desires, that I was inspired.

What other great examples of contextual advertising have you seen? Can you think of ways you can apply contextual advertising in your business?

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