How to Get Twitter Followers

It’s pretty common to create a Twitter account and then say to yourself “I don’t get it”. Twitter itself is designed as a platform and does not provide any real end-user tools or training. The power of Twitter is in the distribution of your message and in providing a means for you to be found and to find others. It’s all about connecting with your customer.  But how do you get started?

Follow others

Many people are set up to autofollow so when you follow them, they may follow you back. How do you find twitter followers?

Check twitter directories, do a keyword search, search profiles and connect to people who you meet.

Be selective of the people you are following

You can follow anyone you want to, and they may or may not follow you back. That is okay. At first you may notice this and be sensitive to it, but as your followers and following increases, you don’t really notice it. Just follow the people who tweet something of interest to you, and others will be doing the same.

There are restrictions to how many people Twitter will allow you to follow. If you follow more than 2000 people, this is what twitter has to say:

Every user can follow 2000 people total. Once you’ve followed 2000 users, there are limits to the number of additional users you can follow: this limit is different for every user and is based on your ratio of followers to following. When you hit this limit, we’ll tell you by showing an error message in your browser. You’ll need to wait until you have more followers in order to follow more users—basically, you can’t follow 10,000 people if only 100 people follow you.

There are some tools that are useful in determining who to follow:

  • Twubble – Twubble recommends people to follow by spidering the people you’re already following and recommending users that they’re following.
  • Who Should i Follow? – Enter you Twitter username into Who Should i Follow? and the service finds users who are similar to those you’re already following.

Tweet consistently

  • Mr. Tweet – Your Personal Networking Assistant to Find Great Twitterers & Discuss Great Topics. Personalized based on YOUR friends + tweets. Get relevant tweets using email summaries & lists.
  • Twittoria – How many friends are you really following? Twitoria finds your friends that haven’t tweeted in a long time so you can give them the boot!

Market your twitter handle

Twitter is just another way for your customers to find you and connect with you. It’s another communication tool and its free. As other communication tools, such as your email address, you should include it in your communications as yet another way for your customers to engage with you. Here are some suggestions as to where you should list your Twitter handle.

  • Email signature: include it in your email signature
  • Website: add it to your website
  • Blog homepage: add it to your blog
  • Blog post: occasionally add it within your blog post
  • Email newsletter: add it to the bottom of your email newsletter template.
  • Presentations: Include your Twitter account on the last slide of your presentation and when you tell people how to connect with you.
  • Business Card: Include it on your business card.
  • Article writing: include it in your byline
  • Guest blog posting: include your Twitter handle in your byline.
  • Retweeting on Twitter: Use “@” symbol when retweeting. When they respond to you in kind, they will be promoting your twitter account to their followers.
  • Networking: use the @ symbol to communicate

For more resources on using Twitter, check out the Twitter guidebook from Mashable.

What have you done to get more Twitter followers? Please share your successes and failures in the comments below.

About Debra Zimmer

After 25 years of growing entrepreneurial businesses at companies such as Microsoft, where she attracted 700,000 members into an online community in 18 months and then grew a second one to 250,000 members in 10 months, Debra Zimmer then struck out on her own to grow an online retail store to 6-figures of income and put it on AUTOPILOT for 3 years. With an engineering degree and an MBA from Columbia Business School, Debra is the undisputed expert in helping experts, entrepreneurs and executives to focus their brilliance and magnify their impact using social media and internet marketing tactics.

Comments

  1. this is a nice insight. i agree and i should say that the points stated can vary on the marketing situation a company is into.

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